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When selling is a selling point

July 29 2017

Open most financial newsletters and you will be confronted with a plethora of “it’s time to buy” a particular share opinions. The investment cycle begins with buying as it is the starting point of performance measurement.

However, whilst buying at the right price may ultimately determine the profit gained, selling at the right point guarantees the actual profit, when a profit is made. Thus, failure to sell at the appropriate time results in the benefits of correctly timed buying disappearing!

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